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Yankees vs. Cablevision - (4/9/02)  

Content vs. Distribution - The Battle Continues…

GOAL: Help people understand the Yankee TV Dispute and why ABC, ESPN & DISNEY might get cut off in the future.

  • Are you amazed at how expensive your monthly cable bill is or how much DirectTV costs? 
  • Do you want your cable bill to rise at 5-8% a year? 
  • Do you feel you are paying for channels you really don’t want?
  • Do you want channels but you aren’t getting them?  Instead you have to “upgrade” for them…

In the following note I hope to discuss the cable industry, the satellite TV industry and some things the average person needs to know about the business of cable TV.

WHY? 

So when you see a new TV channel or get a channel cut off you will be better informed of what is driving the business decision and creating all the hoopla. 

IF YOU DON’T WANT TO LEARN a little bit about:

  • The history of cable
  • The evolution of the media industry
  • Why content matters?
  • Why consumers are fed up.

Then I shall provide a brief synopsis of my view.

1)   Most people don’t want Cablevision to charge them an additional $1.85 a month for a network channel they DON’T WANT!

2)   Many games (at least 1/3) are held during the day so kids and those people working can’t watch them in real time.  They can catch the highlights on ESPN that night.

3)   Most fans don’t need the YES network for Yankee’s baseball games.  Baseball is not the most beloved sport in the nation.  To New Yorkers it might be as the sport originated in the area.  At the end of the day should EVERY PERSON in the viewing area, even those that DON’T WANT IT, have to pay for George Steinbrenner’s demands?  Should the average guy have to subsidize George for paying his baseball players hundreds of millions of dollars?

4)   At the end of the day the Yankee owner (or any professional sports team owner) is trying to make money.  When fans fight back and say “ENOUGH IS ENOUGH” then the skyrocketing costs will stop.

If you love sports, like I do, you will notice that (1) it costs more to go to professional sporting events (2) many people can’t afford to go anymore (3) It is ENORMOUSLY expensive for families to go and (4) Professional sports are a business. 

Until demand stops (that means you boycott a live sporting event and don’t watch it) business owners will continue to jack up the costs.  Once you hit a business owner in the pockets they finally get the point. 

I love sports but this crap is getting out of hand.  I have had it with professional crybabies (owners and players.)

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